“Do What Feels Right” with Laurel Vines of Vineyard Creative Co.
Today we are excited to feature Laurel Vines, a SOWBO member and founder of Vineyard Creative Co, a marketing services agency specializing in Showit web design with a SEO focus and Pinterest setups.
Laurel takes a holistic approach to her client’s marketing needs, assessing their ideal client’s desire and customer journey. Each service is tailored to her client’s unique goals and values. She prioritizes informing and educating them, encouraging the to look at the intention behind each decision.
Laurel’s passion is to help her clients develop sustainable, long-term marketing strategies, including building a beautiful website, enhancing SEO-generated traffic, and avoiding the “hamster wheel” of content creation.
Let’s get to know Laurel and her work! (Look for her free gift to you at the end of this article.)
What is your “why” for doing marketing services with an emphasis on Showit web design and Pinterest setups?
I love helping other creatives get seen online and grow their presence sustainably. I truly believe it’s possible to do what you love and have a life outside of your work. By owning my own business, I get to have the freedom to pursue other passions and spend more time with friends and family, which is what is truly important to me!
Who is your ideal Showit web design and Pinterest set up client?
Female creative business owners in their 2-3rd year of business, ready to scale their businesses beyond social media.
What makes you different from the competition?
Strategy and function are equally important to me. While I love to give my clients a beautiful website, I’m also passionate about SEO and helping them get that website seen and working for them behind the scenes 24/7. I take each business owner’s long term goals and customer journey into account when building out their website and SEO or Pinterest strategy. No cookie cutter formulas here!
Tell us something fun, quirky, or weird that you’d like our readers to know about you?
I do some acting and modeling on the side. I just got my first bit part in a movie!
What do you do for fun outside of Showit web design and Pinterest set up?
I enjoy taking pilates and barre classes as well as swing dancing to live music whenever I can!
Who inspires you?
My mom. She has been a near life-long entrepreneur and was a single mom for most of my childhood. She balanced the two amazingly well and is one of the strongest people I know.
What is your big scary dream?
I’d love to one day host a membership to support other women in building their own websites and scaling their traffic with Pinterest and SEO!
Is there one person or thing that you attribute your success to?
My husband has been my biggest supporter and cheerleader! He’s helped me push through the times when I thought I wasn’t enough, or just got frustrated and wanted to give up. I always go back to my why whenever I’m struggling, and that helps ground me and give me excitement to keep moving forward.
What is next for you and the business?
I plan to open a website template shop in 2024! I’m also excited to offer more education for creatives looking to work on their SEO and DIY their sustainable marketing efforts.
What advice do you have for those on their entrepreneur journey?
Do what feels right to YOU. Business coaching and courses are great tools, but the best way to stand out and see success is to lean into your own strengths and personality. Take messy action and don’t do anything that doesn’t feel authentic to you.
What book or podcast do you think every business owner should consume? Why is this important to you?
Profit First. I wish I had known the Profit First method when I very first started making money as an entrepreneur. If you’re not making enough money, it may not be because you need to market or scale more: it could be the way you think about and handle your money.
What is one thing you love about SOWBO and being a member of our community?
I love how generous everyone is in the community! It’s such a supportive community, and we really are here to build each other up and grow together!
A sincere thank you to Laurel Vines for sharing about herself and business! We love her encouragement to “take messy action” and do what feels right to you personally. Get to know Laurel and her work even better by visiting vineyardcreativeco.com. And download her gift to you: Laurel’s Showit SEO Checklist.
Would you like to be featured next?We love showcasing women in business. Right now is the perfect time to get your name on our line-up! To do so, you’ll want to join SOWBO! Click here to learn more about SOWBO Membership.
