If your DM begins with a pitch about you… then you’ve missed the entire point of sales. Sending DMs to old friends or potential clients that start with “How are you? Are you interested in buying my stuff?…” That’s NOT okay. It’s time you learn the three golden rules for sales and how they will help your DM situation.
Pitchy DMs have low conversion… meaning they can be a complete waste of your time. If you’ve done it before, then you’ve probably already realized this. If you’ve been on the receiving end of those messages, then you may struggle with wanting to sell because… let’s face it… you don’t want to be the culprit of those types of messages!
So what are you to do? How do you sell your goods and services as an entrepreneur? It’s actually way easier than you may think. We’re on a mission to teach women entrepreneurs exactly how to create a sales process that lands ideal customers who ask for the calendar link!
Let’s face it. No one wants to be the icky sales person sending desperate pitches in DMs.
Instead, be the woman who shows up to eagerly give value, help others, and spread love. Sounds too good to be true, doesn’t it? It’s not. It’s actually exactly what works. The first step is to always know who your ideal customer is.
If you’ve been avoiding sales in your business because you have a fear of being the annoying girl in DMs, then I did THIS TRAINING for you. It’s free. Go watch!
There are three golden rules for sales that you must embrace if you want to be successful at selling your products and services while building a GOOD name for yourself.
Be genuine. Be YOU. You don’t need to put on a show for the potential buyer – perfection is overrated. People can smell dishonesty a mile away. Rather, show up being exactly yourself. Use the words that come natural. Speak from the heart. By making genuine connections, you’ll be able to go a lot further in the relationship AND build trust. People buy from those they know, like, & trust. Authenticity is the only way to achieve this.
Be slow to speak and quick to listen. There is nothing worse than a sales person who talks too much – not only is it annoying for the potential buyer, but it highlights ego, selfishness, & desperation. Show up to your potential buyer ready to listen. Ask open-ended questions and then stop talking. Wait for them to provide a response. Listen for opportunities to help them. This is your moment to help from the heart.
The sleazy & arrogant sales days are over. That being said, confidence is necessary to closing a deal. If you’re not confident in what you’re offering, then the customer won’t be confident in buying from you. Learn the difference between confident & arrogant. An arrogant person is focused on themselves while a confident person uses their knowledge & experience to help others.