Recommended reading for every woman in business. 

Cue the confetti and champagne sprays y’all!!! 🎉🎉🎉 We have launched the new SOWBO website and it’s GORGEOUS! See the beautiful gal in the pink dress? That’s our website developer, Makena! Trust me… you want to know & follow her. For now, keep reading to find out WHY we made such a drastic change this…

November 11, 2022

Showit Website Launch by SOWBO

If your free Facebook Group is dead… then you need to bookmark this article NOW. The facts are that Facebook groups remain relevant and effective to attracting new clients and increasing engagement among existing clients. Groups are a great tool to reach your ideal audience, test new ideas, and gather information before making big decisions.…

May 27, 2022

Who is your ideal customer?  No doubt when you were in the early stages of developing your business you spent a lot of time on your ideal customer profile. Who would benefit most from your product or services? What are their needs? Biggest pain points? What value would you provide them? Is your ideal customer…

February 11, 2022

Maybe you’ve seen small boxes on the wall or counter at a local business? Once, phone calls to a customer service line or one of these comment card boxes were the primary way businesses received feedback from customers.  As our online world continues to expand, customer reviews are easier to publish and growing in importance.…

January 10, 2022

Meet Glenneth Reed! A SOWBO VIP Member, Glenneth is the founder of The Visibility Method. She helps small business owners enhance their online marketing with SEO and Google Ads.  Glenneth uses her expertise to advise people who know they need online visibility to attract customers and grow their business but aren’t sure how to get…

November 28, 2021

Glenneth Reed

You want to craft great messaging, but your plate is overflowing with tasks and to-dos. Owning a business means wearing many hats, but sometimes, the best thing to do is pass a hat to someone else — and we believe copy is a great place to start.  Below you’ll find our greatest tips for hiring…

August 27, 2021

hiring a copywriter for your messaging in business

One.  Two.  Three.  That’s how long you have to convince a potential client that they’ve come to the right place when they land on your site. It seems crazy, but it’s true – the first few seconds a potential client spends interacting with your business will indicate the success of your entire sale. This is…

August 20, 2021

eye catching copy matters to attract your ideal customer

If you want your business to be successful, you must know who your products or services are for. If you’re not sure who you’re selling to, it’s time to identify your customer avatar (commonly referred to as your ideal customer). This representation of your ideal buyer is important for countless reasons. When you know your…

August 13, 2021

Identify Your Ideal Customer Workbook and Article

Experts tell us that breakfast, wide-leg jeans, driving gloves, and the color yellow are all trending in 2021. While you work through those (driving gloves?), let the SOWBO team get you up to speed on the Hot Business Tools for 2021! Y’all already know that to do any job well you need the right tools;…

July 16, 2021

Hot Business Tools for 2021

Thinking of starting a new business? Our advice: grab a posterboard or setup your RocketBook Beacons on your whiteboard. (Really, any sheet of paper that can be divided into four quadrants will do.) A SWOT analysis is your next project – and probably, your best friend when it comes to the success of your business. …

May 17, 2021

SWOT Analysis for your business

Are you overwhelmed with a never-ending task list? Do you feel as though you spend most of your time on busy work, never getting to the work that makes you come alive? We’ve got you, babe! Sign up below to receive the challenge that guides you back to your zone of genius.

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Read her SOWBO Story

Through one-to-one business coaching sessions, classroom style training, and live events, Amanda helps women achieve measurable results while not losing sight of their unique influence and greater purpose. 
Amanda wants to live in a world where success is measured by genuine relationships, messy vulnerability, and passionate risk-taking. When she’s not working with business owners, you can find Amanda sipping coffee and intensely reading or writing at her favorite local coffee shop.

Meet our founder, Amanda

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